Every Empty Chair Was a Booked Patient Who Forgot

No. Etisia works with your existing Google Calendar—no PMS replacement needed. If you use Dentrix, Eaglesoft, or Open Dental, we sync directly. Setup takes 60 seconds: connect Google Calendar, pick a template, set reminder times. Done.

Yes. Etisia is HIPAA-compliant (US), GDPR-compliant (EU/UK), PIPEDA-compliant (Canada), and Privacy Act-compliant (Australia). All SMS is encrypted end-to-end. Obtain patient consent at intake (verbal or written—both work). Include "Reply STOP to opt out" in every message. Document consent in patient chart for audit.

Etisia alerts your front desk immediately with their response. You see: "Marcus replied CANCEL." Your team marks the slot available, calls the waitlist, and fills it before the hygienist notices the empty chair. Real-time slot recovery.

Absolutely. Create templates for hygiene appointments (focus on preventive care), doctor exams (clinical tone), emergency visits (urgent tone), and post-op follow-ups (care instructions). Etisia matches the message type to the appointment title automatically.

Every message includes "Reply STOP to opt out." When a patient opts out, they're automatically removed from reminders. You can maintain an opt-out list in Etisia so team members don't re-add them. Some practices ask at check-in: prefer SMS, email, or phone?

Yes, and patients love this. After whitening: "Avoid stains for 24h (coffee, red wine, dark sauce). Whitening sensitivity normal—use provided toothpaste." After extraction: "Don't rinse/spit for 24h. Avoid straws. Pain normal—take ibuprofen as directed." SMS care instructions reduce post-op calls by 40%.

Etisia supports unlimited locations and providers. Each location can have its own SMS number ("From Bright Smile Downtown" vs. "From Bright Smile West"). You create templates per provider or location. Dashboard shows no-shows and performance by location and hygienist.

Yes. Etisia sends an immediate confirmation SMS when the appointment is created: "Hi Marcus, we've scheduled your cleaning for Thu 10:30 AM. Confirm or reschedule here: [link]" This catches typos and addresses confusion right away—before the appointment day.

No. Etisia works with the way clients actually book — phone calls, texts, walk-ins, DMs — whatever. You just create the appointment in Google Calendar, and Etisia sends reminders automatically. No new dashboard. Your calendar stays the single source of truth.

Setup takes about 60 seconds. Connect Google Calendar, pick your message templates, and you're live. After that, it's "set & forget": create an event like you always do, and Etisia automatically sends SMS reminders — no extra steps.

Clients receive an automated reminder before the appointment, a one-tap cancellation link (so they don't ghost), and optionally a post-appointment review prompt. Etisia won't blast people at 2 AM: reminders respect quiet hours and time zones, and late-night bookings get rescheduled to morning so clients aren't disturbed.

Etisia uses smart contact matching: it reads the event title, finds the matching contact, and pulls the phone number — even if the name isn't written perfectly. You can also manage and import contacts so your list stays clean and consistent.